Lane Analytics: Ensuring Your Roads are Ready for the Future of Mobility
At ViaSight, we believe that safer roads start with better data. Modern vehicles rely heavily on lane markings, not only...
Read More
Transform Your Roads
With Actionable Intelligence
With ViaSight just drive, we’ll handle the rest
What We Do
Technology
ViaSight’s mobile analytics platform puts you in charge of roadway maintenance
The ViaSight platform assesses the ADAS/AD compatibility of your roads to make sure they are up to MUTCD recommendations
The ViaSight platform assesses the safety of Workzones to make sure they are safe for ADAS/AD applications
What works well for ADAS works well for humans too!
Are your Roads Safe for ADAS?
The majority of new cars sold offer LKA technologies that rely on lane markings to prevent roadway departure crashes
Level 2 automated driving systems rely exclusively on lane markings
Lane markings provide the highest form of ground truth even for advanced automated driving systems using HD maps
The MUTCD recently introduced its recommendations for ADAS technologies
Actionable Insights
ViaSight’s analytics platform allows you to examine every inch of your roads
ViaSight’s proprietary analytics platform mimics modern ADAS and call out areas where the ADAS/AD system had difficulty reading the road
Individual KPIs measure the quality of the drivable lane including lane width, marker intensity and look ahead range
Workzone Safety
Workzones are particularly challenging for ADAS/AD features
ViaSight’s Workzone audits allow you to ensure the placement of temporary traffic control devices
ViaSight’s proprietary analytics platform assesses the placement and visibility of the lane delineators including cones, poles and drums
Who We Are
ViaSight emerged from the merger of VSI Labs, a pioneer in ADAS testing and research, and Insight Autonomy, developer of smartphone-based perception technology. The company combines extensive autonomous vehicle validation experience with innovative mobile telematics solutions to advance automotive safety and testing.
Phil Magney
Founder
Phil Magney brings 35+ years of automotive technology expertise, specializing in ADAS, automated driving, and connected vehicle systems. As Founder and President of VSI Labs, he led pioneering research on infrastructure readiness for autonomous vehicles and serves on MnDOT's Governor's Advisory Council on Connected and Automated Vehicles and ITS America's Digital Infrastructure Working Group.
Mayura Gunarathne
Co-Founder
Mayura Gunarathne brings over 5 years of expertise in active safety and autonomous driving systems, specializing in sensor calibration, perception and fusion, and planning and control algorithms. At VSI Labs, he has led research on lane line analysis for government and private sector agencies, focusing on enhancing road safety and advancing automated driving systems.
Patrick Marquardt
Sr Software Engineer
At VSI Labs, Patrick Marquardt combined expertise in software engineering and robotics with a background in applied mathematics and computer science from the University of Wisconsin-Stout. He developed ADAS/AD solutions, leveraging his diverse programming experience and technical knowledge to advance autonomous driving technologies.
Jason Buck
Co-Founder
Jason Buck brings over 20 years of experience in public policy and investment strategy, including service on Capitol Hill and with the American Road and Transportation Builders Association. He holds dual master's degrees in Public Policy and Business Administration from the University of Minnesota and has led multiple startups in the Twin Cities metro area.
Zikomo Fields
Co-Founder
Zikomo Fields brings deep expertise in machine vision and camera systems, with key roles at Garmin International and Ant Group. He founded Insight Autonomy and holds several patents in illumination sequencing and secure image technologies.
Phil Magney
Founder
Phil Magney brings 35+ years of automotive technology expertise, specializing in ADAS, automated driving, and connected vehicle systems. As Founder and President of VSI Labs, he led pioneering research on infrastructure readiness for autonomous vehicles and serves on MnDOT's Governor's Advisory Council on Connected and Automated Vehicles and ITS America's Digital Infrastructure Working Group.
Mayura Gunarathne
Co-Founder
Mayura Gunarathne brings over 5 years of expertise in active safety and autonomous driving systems, specializing in sensor calibration, perception and fusion, and planning and control algorithms. At VSI Labs, he has led research on lane line analysis for government and private sector agencies, focusing on enhancing road safety and advancing automated driving systems.
Patrick Marquardt
Sr Software Engineer
At VSI Labs, Patrick Marquardt combined expertise in software engineering and robotics with a background in applied mathematics and computer science from the University of Wisconsin-Stout. He developed ADAS/AD solutions, leveraging his diverse programming experience and technical knowledge to advance autonomous driving technologies.
Jason Buck
Co-Founder
Jason Buck brings over 20 years of experience in public policy and investment strategy, including service on Capitol Hill and with the American Road and Transportation Builders Association. He holds dual master's degrees in Public Policy and Business Administration from the University of Minnesota and has led multiple startups in the Twin Cities metro area.
Zikomo Fields
Co-Founder
Zikomo Fields brings deep expertise in machine vision and camera systems, with key roles at Garmin International and Ant Group. He founded Insight Autonomy and holds several patents in illumination sequencing and secure image technologies.
Previous Work
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Enhancing Work Zone Safety in the Age of ADAS
At ViaSight, we believe that safer roads start with better data. Modern vehicles rely heavily on lane markings, not only...
Read More
Driving Safety Forward: Measuring Lane Quality with KPIs
At ViaSight, we believe that safer roads start with better data. Modern vehicles rely heavily on lane markings, not only...
Read More
Driving Safety Forward: Measuring Lane Quality with KPIs
At ViaSight, we believe that safer roads start with better data. Modern vehicles rely heavily on lane markings, not only for human drivers, but also for advanced driver-assistance systems (ADAS) and autonomous vehicles.
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As advanced driver assistance systems (ADAS) and autonomous vehicles become more prevalent, understanding how well these systems can “read” our roads is crucial. Lane Analytics provides infrastructure owners and operators (IOOs)